Plant-Based Food Moving Past Imitation as 70% of Consumers Look Beyond Familiar Foods

IFF is leveraging flavors, ingredients and bioscience technologies alongside sensorial and creative expertise to design more sustainable food and beverage solutions.

I have been writing professionally for over 20 years and have a deep understanding of the psychological and emotional elements that affect people. I’m an experienced ghostwriter and editor, as well as an award-winning author of five novels.