Hybrid pricing can help app developers better monetize their apps
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It seems like everyone is talking about Lensa AI this Week, but I was more interested in a less obvious aspect of this AI-enabled chart topper: its hybrid pricing. Could this be a sign of a new path for developers? Let’s explore. — Anna
Black Friday (s)
Apple and developers have been at odds over app pricing for years. TechCrunch’s Sarah Perez said that staunch Apple critics like Spotify have argued for years against the lack of pricing flexibility. reported.
Apple seems to have taken complaints into consideration: This week, Cupertino’s firm Announcement The App Store pricing system will gradually allow developers to set prices for apps, in app purchases, or subscriptions starting at $0.29 and ending at $0.99.
Another trend is A. The demand for greater pricing flexibility is a result of A. Shift From paid app downloads to Subscription-based models This may require greater granularity in order to maximize revenue. Some developers have not waited for Apple to create hybrid pricing models that combine subscription economics with other types of monetization. This could soon be the norm.
I’m a journalist who specializes in investigative reporting and writing. I have written for the New York Times and other publications.